Own Your Own Brand...An Offer Too Good To Refuse

Most players in the Medical space today source their machines from Chinese manufacturers, and sell them in local markets. The big companies with the big orders manage to style their products to their liking, thus creating and sustaining their Brand Image. But presence of quality, service, and inventory related issues with machines sourced from China is no secret. This is where we can help!

The advantages of sourcing Monitors, Defibrillators, and ECG machines specially designed for Indian condition from us are as follows

1. Payment in Rupees ! Instead of worrying about the fluctuating values of the Dollar or the RMB, customers can now be assured of the price they pay for their purchases. Also, by declaring a Fixed Price for the next three months (see the attached price list), you can plan your purchases without the stress of market- and economy-driven price fluctuations.

2. Service support ! Our capable and hardworking Service Engineers from our Pune head office can resolve any problems. Very soon, Support Offices and facilities will be set up at different strategic locations all over the country to provide even quicker solutions with your help.

3. All Spares available in PUNE ! As our products are fully home-developed and manufactured, all the necessary spare parts are available at our PUNE office. Thus we avoid any unnecessary and unpleasant delay that is involved in importing parts from China or any other country.

4. Better Price and Better Quality than Chinese products! Through constant redevelopment our R&D team has managed to create machines that can be manufactured at a better quality and yet a cheaper price than their Chinese counterparts.

5. Create your own Brand! Also, for 800+ per year orders, we are willing to redesign the look and styling of the products to your tastes, there by helping you create your own Brand! Yes, creating a Brand is now not a reality for the multinationals alone. We are providing that option locally for each and every one of you dreaming to create their own unique brand.

6. Create your own small Brand! Also, even for a single order, we will give product with your name. Providing this option locally for each and every one of you dreaming to create your own unique brand how're small.

It is a long, tempting list of promises, and it is our complete and genuine intention to keep them all. But that will be difficult without the support and understanding from you. There is a specific business arrangement that allows us to provide superior quality products at extremely reasonable pricing along with unconditional service support. This is how it works –

OPTION A is a simple case of give and take, wherein we try to offer the best pricing possible without prior knowledge of product requirement.

• You inform us their product requirement. We confirm the availability of the product in question.
• After confirmation of availability, the full payment is deposited in our bank account.
• After receipt of payment, the order is dispatched from our Pune head office, and the docket details are conveyed to you.

OPTION B is a slightly more codependent method, wherein we can offer even better pricing options in exchange of a little support from you. Although it may seem easy, it is extremely difficult to manage an inventory without any customer commitment, and offer competitive pricing for an organization of our size.

• You pay 25% of order value, whatever the quantity, in advance against booking.
• After a Waiting Period of 1 month, we get the order ready to dispatch and intimate you regarding same.
• You then deposit the remaining 75% of order value in our bank account.
• After receipt of payment, the order is dispatched from our Pune head office, and the docket details are conveyed to you. This kind of interaction allows us to work more efficiently at reduced costs, thus translating into even better price options for you. But for those who are not happy about a 1-Month Waiting Period, we have another option...

OPTION C is an even more collaborative method, which creates a WIN-WIN situation for everyone involved. This can be achieved by taking into account the Average Per-Month Requirements.

• You deposit an amount worth your average requirements per month in our bank account. It is a safe prediction for you, and it allows us to always maintain an inventory of all the products they may require.
• After receipt of payment, the order is dispatched from our Pune head office, and the docket details are conveyed to you. This arrangement lets us offer our customers the best possible pricing, competitive even by Chinese standards! Also it frees our customers from the hassle of managing an inventory of their own.
• You need not forecast your requirement, which is most difficult job.

Done discussing various pricing models, let's divert ourselves for a while to the very important question of Quality. Apart from the fact that Chinese products haven't been able to withstand the tests of quality, Chinese manufacturers are unable to make products completely suitable to Indian conditions because they have not experienced and do not understand these conditions.

All Indians realise the Power Fluctuations that our Electronic Goods have to endure on a daily basis. Imported machines are not always designed to adapt to this unique problem. But we, have created a Power Supply (Adaptor) that will bear a power spike as high as 280V. If the input power crosses 280V, the power supply will shift to Sleep Mode and the machine will run on power generated from its inbuilt battery. Even in the input power crosses 320V, the adaptor might get irreversibly damaged, still the machine will remain intact.

IN CASE OF A BROKEN ADAPTOR, it is essential to replace it with the original Adapted Power Supply, which costs Rs.400/- only. Any other adaptor bought locally might not protect the machine from further power fluctuations.

To spare a couple of lines for Service Support, we assure to return faulty machines within 2 working days. Considering that 1 of these 2 days is spent on in-depth Testing and Burn in processes, one may judge the efficiency of our servicing turnover.

We hope to establish prosperous and mutually beneficial relationships with all our customers through the multi-optional business proposal we are offering. Do feel free to consult our representative for further clarification of any kind in this matter.

The above scheme is applicable currently for Monitors, Defibrillators, and ECG machines. In future we will think of sourcing computerized stress test system, Digital Holter and EEG.

Regards,
Y B Samant
C E O
Nasan Medical Electronics Pvt Ltd