Life Sciences
Customer Engagement For Life Sciences
Move beyond a transactional, data-centric view of patients and healthcare professionals to enhance the quality and efficiency of every engagement throughout the customer lifecycle. Pega eliminates the silos created by traditional CRM systems, delivering exactly the right information at the right moment while guiding your field, service and medical employees through every interaction. Our omni-channel platform provides a 360° view of the customer that boosts productivity, enables enterprise-level transparency and reduces response times.
- Streamline across channels and business areas. Implement multi-channel interactions with HCPs, patients, consumers and institutions leveraging information across silos to manage complex interactions.
- Integrate legacy systems. Quickly enable access from third-party legacy systems such as Siebel, Siperian, SFDC, Veeva, Cegedim, Concur, SAP and CTMS.
- Adapt rapidly. Change as your business changes to manage new products, policies, procedures and regulatory mandates.